EC Nursing and Healthcare

Short Communication Volume 2 Issue 12 - 2020

Marketing of Sanatorium-Resort Services for Vip-Person

SA Stolyarov*

Associate Professor, Department of Public Health and Healthcare, Federal State Budgetary Educational Institution of Higher Education "Altai State Medical University" of the Ministry of Health of the Russian Federation, Barnaul, Russia

*Corresponding Author: SA Stolyarov, Associate Professor, Department of Public Health and Healthcare, Federal State Budgetary Educational Institution of Higher Education "Altai State Medical University" of the Ministry of Health of the Russian Federation, Barnaul, Russia.
Received: July 16, 2020;Published: November 28, 2020



The article considers sanatorium and health resort service rendering to VIP-persons and their preferences finding. There are some recommendations aimed at the consumer loyalty growth to health resorts services.

Keywords: VIP-Persons; Marketing; Recreation Preferences; “4P” Conception; Recommendations

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SA Stolyarov. “Marketing of Sanatorium-Resort Services for Vip-Person”. EC Nursing and Healthcare  2.12 (2020): 51-55.

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